St Elmo’s first store opened in 1987 and Pizzaways have since opened all over the country, providing food lovers with authentic woodfired pizzas of outstanding quality and superb service.
This, together with St Elmo’s free delivery service and our resolute insistence on using only the freshest, prime ingredients in all our products makes for the successful recipe of the growing brand.
St Elmo’s constantly works to achieve complete customer satisfaction and improve its offering by subjecting its operations to independent quality controls. The South African Bureau of Standards (SABS) accredited St Elmo’s Manufacturing & Distribution Centre with a SANS 10330:2009 status – the first food franchise in the Western Cape to achieve this.
In November 2010, St Elmo’s was acquired by the Taste Holdings group.
Carlo Gonzaga, CEO of Taste Holdings and founder of Scooters Pizza, contributes to the strategic aspects of the business in conjunction with Jay Currie and the management team.
Taste Holdings Ltd is a listed company that consists of a Food & Jewellery Division and currently owns Scooters Pizza, Maxi’s, NWJ, St Elmo’s Pizza and the Fish & Chip Co.
Jay Currie is the CEO of the Food Division of Taste Holdings Ltd. The management team is headed up by the General Manager who is supported by the New Business Team, the Operations Manager, the Brand Manager and the Franchise Managers.